Salvation Army Canada and Bermuda Territory — National Manager, Corporate Partnerships

The Salvation Army is seeking a proactive and highly relational National Manager, Corporate Partnerships to join the Leadership and Legacy Giving team as they support the organization’s mission to give hope to vulnerable people in 400 communities across Canada and in 131 countries. The incumbent will be responsible for engaging corporations in national, strategic partnerships that build brand alignment, social impact, and drive revenue.

Posted On: 2021-05-07
Closing On: 2021-06-07
Location: Toronto, ON
Employment Type: Full-Time
Level: Senior
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Job Description


The Salvation Army is seeking a proactive and highly relational National Manager, Corporate Partnerships to join the Leadership and Legacy Giving team as they support the organization’s mission to give hope to vulnerable people in 400 communities across Canada and in 131 countries. This is a unique and exciting time to join The Salvation Army’s strong culture of giving during times of crisis and elevate their fundraising efforts in securing sustainable, long-term funding.

Reporting to the Director of Partnerships and Leadership Giving, the National Manager, Corporate Partnerships will be responsible for engaging corporations in national, strategic partnerships that build brand alignment, social impact, and drive revenue. The Manager will be a passionate champion for the organization, managing all national corporate partnerships for the Army within a newly developed partnership framework. The Manager will work collaboratively with internal stakeholders and programs while actively engaging with corporate partners for new business opportunities for transformational social impact.

This role is based out of our national headquarters in Toronto. Post-pandemic we envision a combination of office and home-based work.



The Salvation Army is an international Christian organization that began its work in Canada in 1882 and has grown to become one of the largest non-governmental direct providers of social services in the country. The Salvation Army gives hope and support to vulnerable people today and everyday in 400 communities across Canada and more than 131 countries around the world.

The Salvation Army offers practical assistance for children and families, often tending to the basic necessities of life, provides shelter for homeless people and rehabilitation for people who have lost control of their lives to an addiction.

As the largest non-governmental direct provider of social services in Canada, The Salvation Army provides unprecedented support to society’s most vulnerable. Last year alone, 2.1 million people were helped by The Salvation Army in Canada.  As our nation continues to respond to the realities of COVID-19, a growing number of people will need our help – now more than ever. That’s where The Salvation Army steps in. Providing a wide range of services that includes immigrant and refugee settlement programs, anti-human trafficking initiatives, English conversation circles and parenting programs, people need to know they are not alone in their time of need — that they have an entire Army on their side. Everyone needs an Army and that’s why The Salvation Army exists.

Mission Statement:

The Salvation Army exists to share the love of Jesus Christ, meet human needs and be a transforming influence in the communities of our world.

Our Vision:

We are an innovative partner. Mobilized to share hope wherever there is hardship. Building communities that are just and know the love of Jesus.

Our Values:

Values are who we are and what we continually strive for. They guide all aspects of The Salvation Army in Canada and Bermuda.

HOPE – We give hope through the power of the gospel of Jesus Christ.

SERVICE – We reach out to support others without discrimination.

DIGNITY – We respect and value each other, recognizing everyone’s worth.

STEWARDSHIP – We responsibly manage the resources entrusted to us.

Our social service activities include (but are not limited to):

  • Hunger relief for individuals and families through food banks and feeding programs
  • Shelter for people experiencing homelessness and support for those needing housing
  • Rehabilitation for those struggling with addiction
  • Long-term care and palliative care
  • Christmas assistance such as food hampers and toys
  • After school programs, camps and school nutrition programs for children and youth
  • Life-skills classes such as budgeting, cooking for a family, and anger management

With 105 thrift stores, more than 120 donor welcome centres and 11 distribution and recycling centres, The Salvation Army operates one of Canada’s largest national clothing recycling operations. Although proceeds from the sale of goods help fund our many social programs, the Army also provides items free of charge to individuals or families who have been referred by our social service programs and other agencies.

Thanks to the generosity of donors in Canada who have given specifically to our international work, the International Development Department is able to support education, health care, water and sanitation, and livelihood development projects that are helping families and communities abroad work towards self-sufficiency.



The Salvation Army Website

Partners work together for change

2019-2020 Annual Report

Annual Report Video

Salvation Army History

Latest News

Financial Summary 2020



The ideal candidate will be an engaging, collaborative and entrepreneurial sales professional who will drive revenue growth and elevate The Salvation Army within Canada’s corporate and business community. The National Manager, Corporate Partnerships will bring experience in managing corporate partnerships, ideally national in scope. The successful candidate will be a savvy strategist, expert relationship manager, and strong tactician with demonstrated success in managing sponsorship fulfillment, activation, and stewardship. The successful candidate will be adept at recognizing and seizing funding opportunities that align to The Salvation Army’s mission, managing a portfolio of existing relationships as well as cultivating new prospects.

The National Manager will be a goal-oriented team player with a strong customer service orientation. Possessing integrity and a high degree of emotional intelligence, the ideal candidate will build trust and rapport with corporate partners, volunteers, and colleagues. The successful candidate will take on the role of chief knowledge expert and champion the new national corporate strategy across the organization. Working together with program and communications staff, the Manager will create compelling mission focused stories that inspire prospective partners to give, while also working to deepen the commitment and partnership of existing sponsors. The Manager will be a strong project manager with a demonstrated capacity to manage multiple projects with competing deadlines, with a high level of attention to detail and accuracy.



Sponsorship Marketing

  • Strategic leadership and management of a national corporate sponsorship program with the goal of ensuring high levels of engagement with corporate partners who have a passion for social impact through the brand and values alignment opportunity with The Salvation Army
  • Manage communication, procedure and policy for national corporate partnership ensuring compliance with Salvation Army programs and Development leads
  • Knowledge leader for the organization in all areas of sponsorship and corporate engagement, social responsibility, and the legal framework which regulates sponsorship
  • Strategically lead and manage corporate stakeholder relationships, providing presentations, written proposals and in-person meetings with corporate leadership to secure and steward national partnerships

Relationship Management

  • Manage existing relationships, working collaboratively with territorial and divisional teams to ensure full engagement, along with other fundraising, marketing teams and other internal leads to maximize corporate donor engagement
  • Research and manage corporate sponsor prospects, conducting ethics scans and clearing prospects for sponsorship relationships based on brand alignment
  • Conduct discovery meetings, prepare and post contact reports, build custom proposals, negotiate and close sponsorship agreements with sponsors
  • Build awareness of The Salvation Army’s sponsorship program, benefits and community opportunities

Strategy Implementation

  • Manage sponsorship asset inventory development, valuation and tracking for the Canada and Bermuda Territory
  • Develop and manage valuations for the asset inventory based on industry market values and The Salvation Army specific conditions
  • Create custom bundled packages, working across divisions, programs, departments, and other units to secure organization wide sponsors
  • Manage sponsorship fulfillment, activation, and stewardship of sponsors
  • Manage sponsorship contracts including developing fulfillment reports and coordinating activation activities
  • Lead annual evaluation of sponsorship program and make recommendations for continued improvements to ensure profitable return on investment is delivered for The Salvation Army and sponsors
  • Monitor and report on budgets and spending variances

Working Conditions:

  • Working environment is typically in an office with a regular expectation of travel and/or work outside of business hours for meetings and events



  • Demonstrated experience working with corporations on sponsorship, cause marketing and brand activation activities at the 6-figure level and above
  • Proven skills in networking, presenting, and pitching, with demonstrated capacity to manage prospects through the full cultivation cycle to a successful close
  • Strong client relations and customer service skills, and ability to work collaboratively with internal and external stakeholders
  • Project management experience, including planning, budgeting, monitoring and analysis
  • Highly collaborative with the ability to develop strong partnerships across the organization
  • Ability to write and edit compelling partnership materials
  • Highly organized with strong attention to detail
  • Strong written and verbal communication skills
  • Ability to plan and lead projects to meet expected outcomes
  • Comprehensive knowledge of Microsoft Office including Word, Excel, and PowerPoint (graphic design experience is an asset)
  • Ability to prioritize and manage multiple tasks and a variety of demands
  • Skill in preparing written reports and presentations
  • Life-long learner who remains current in fundraising and sponsorship trends and strategies
  • Ability and willingness to support, adhere to, promote, and further The Salvation Army’s mission, vision, and values
  • Post-secondary diploma/degree in Marketing, Business Administration, Fundraising, or related field, or equivalent experience
  • CFRE or working toward CFRE designation is considered an asset



KCI (Ketchum Canada Inc.) has been retained to conduct this search on behalf The Salvation Army Canada and Bermuda Territory. For more information about this opportunity, please contact Ellie Rusonik, Associate Vice President, KCI Search + Talent or Christine Cho, Senior Search Consultant by email at


All inquiries and applications will be held in strict confidence. Interested candidates should send resume and letter of interest to the email address listed above by June 7, 2021.

All inquiries and applications will be held in strict confidence.

To view the full Position Brief, please visit:

The Salvation Army does not discriminate in our hiring process. Our hiring policy respects the non-discrimination principles of the Human Rights Codes across Canada. In addition, we adhere to all relevant employment laws, providing domestic partner benefits accordingly. The Salvation Army offers accommodation for applicants with disabilities in its recruitment process.  If you are contacted to participate in an interview or screening process, please advise us if you require accommodation.

The salary range for this position is $60,000 – $90,000 with a comprehensive benefits package also provided.