Prospect Research: Big or Small, Strategies for All! Featuring Barbara Fanning and Tracey Church


How to Best Use Prospect Research in Your Fundraising Shop

September 26, 2017


Join research veterans Barbara Fanning and Tracey Church as they walk you

through best practices in prospect research.

For small to medium charities, learn how to do your own basic research on foundations, corporations and individuals with free (and fee-based) resources.
For larger shops, learn how you  can work hand in hand with your research team to prioritize your prospects, clean your pipelines and be efficient with your research requests to work toward successful major giving asks.
Barb and Tracey are both co-authors on APRA-Canada's first book on prospect research "Prospect Research in Canada: An Essential Guide for Researchers and Fundraisers" (Civil Sector Press, 2016). One lucky attendee will be eligible to win a copy of the book.
Join us for a meaningful and insightful learning presented by two internationally-known research pros.



Barbara Fanning, MLS, MBA

Barbara has managed donor research and business intelligence activities for the not-for-proft sector for 25 years. She was named Director of Advancement Services at the Art Gallery of Ontario in 2017. A previous Director of Research Services at The SickKids Foundation, Barbara had the opportunity to direct the donor researchg activities in support of two $500M+ campaigns at the University of Toronto and the University Health Network. A professional librarian, Barbara was the first Canadian researcher to be elected to the board of the US-based Association of Professional Researchers for Advancement (APRA), where she served six terms. She chaired the 2004 APRA International Conference and is a founding member of the APRA Canada Chapter, a vital peer network. In 2007, Barbara was honoured to receive the APRA Distinguished Service Award. She is a frequent speaker on donor research issues in Canada and the US. Barbara obtained her MBA from the Richard Ivey School of Business in 2014.


Tracey Church, MLIS

Tracey has been a professional researcher for over 20 years and is the Past President of APRA-Canada. She has recently joined the AFP International Research Council. She is a Researcher and Consultant ( and has worked with over 300 charities across Canada. Tracey teaches "Prospect Research in Fundraising" at Western University in the MLIS program. She has her MLIS and her Professional Certificate in Not-for-Proft Management from Western University. She is a requested presenter and loves to see her students and trainees succeed in the exciting field of prospect research.